People’s Choice Awards Since 2010, the Latrobe City Business Chamber People’s Choice Awards have celebrated the businesses, organisations and community groups that make Latrobe City a great place to live, work and visit. Unlike traditional awards, the People’s Choice Awards are decided by the community. Local residents nominate and vote for the businesses that have delivered exceptional service, quality and community impact, making these awards a true reflection of the people they serve. From humble beginnings with 208 nominated businesses across six categories, the awards have grown into one of the region’s most anticipated annual events. 2025 By the Numbers 165 participating nominated businesses 41,929 community votes cast 15 award categories 200+ guests at the Gala Awards Evening The People’s Choice Awards do more than recognise excellence—they encourage the community to support local, celebrate success, and showcase the businesses that help our region thrive. For nominees, the awards provide valuable exposure and recognition. For the community, they are an opportunity to acknowledge the people and businesses that make a difference every day. Each year, the Gala Awards Evening brings together business leaders, sponsors and community members to celebrate the achievements of local businesses and the strength of the Latrobe City business community.
